Press week unpacking madness
This week is ‘press week’ in Oslo. Press week is basically a collaboration between all the fashion and lifestyle PR agencies in the city where we present next season’s products to fashion editors, journalists, stylists and (some) bloggers. All the different agencies have dedicated days and time slots where they present the new products and collections and ours is on Thursday afternoon. The past couple of days we’ve been busy taking down the previous collections and unpacking huge (read: humongous) boxes filled with new products. There’s stuff and boxes everywhere!
I took these snaps earlier today whilst packing and unpacking things. I will try to take some more pictures tomorrow and on the day of the event and post them on Twitter, so stay tuned for updates
Row upon row with shoes, sneakers and boots...
...box after box filled with shades and goggles...
...and rail after rail with jackets!
